Full Job Description
Position: Digital Content Strategist
Location: Ferguson, Missouri
Company: Amazon
Amazon, a global leader in e-commerce and cloud computing, is on the lookout for a talented Digital Content Strategist to join our dynamic team in Ferguson. This is a fantastic opportunity for a creative thinker and strategic planner to engage with millions of customers and enhance our digital presence.
About Amazon
At Amazon, we strive to be Earth’s most customer-centric company, where customers can find and discover anything they might want to buy online. With the fastest delivery options and a vast selection of products, we aim to provide a seamless shopping experience for all our customers. Our Ferguson location is expanding, and we need a passionate Digital Content Strategist to help elevate our brand through engaging digital storytelling and creative strategies.
Key Responsibilities
- Develop and implement comprehensive digital content strategies tailored to enhance our brand visibility and customer engagement.
- Conduct in-depth market research and audience analysis to inform content decisions and ensure relevancy with a targeted demographic.
- Collaborate with cross-functional teams, including design, marketing, and product management, to create compelling content across various platforms.
- Audit existing content for effectiveness and optimization opportunities, utilizing analytics to inform future content creation.
- Create and maintain a content calendar, ensuring timely delivery of high-quality content.
- Monitor industry trends and competitor strategies to keep Amazon at the forefront of digital content innovation.
- Work with SEO and SEM teams to optimize content for search engines, driving traffic and improving conversion rates.
- Analyze web analytics and key performance indicators (KPIs) to measure success and make data-driven recommendations.
- Provide training and guidance to other team members regarding content creation best practices and digital marketing strategies.
- Engage with our community on social media platforms, ensuring our voice is consistent and authentic.
Qualifications
- Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
- Minimum of 3-5 years of experience as a content strategist, digital marketer, or similar role.
- Strong portfolio showcasing writing, content strategy, and successful digital campaigns.
- Proficient with content management systems (CMS), analytics tools (Google Analytics), and SEO best practices.
- Excellent written and verbal communication skills, with a keen eye for detail.
- Ability to think strategically and creatively, while being agile in a fast-paced environment.
- Experience in e-commerce or technology industries is a plus.
What We Offer
At Amazon, we believe in investing in our employees. Here’s what we have to offer:
- Competitive salary and performance-based bonuses.
- Health, dental, and vision insurance plans.
- Paid time off and flexible work schedules to support work-life balance.
- Retirement plans with company matching contributions.
- Professional development opportunities and continuous learning.
- A vibrant workplace culture that encourages innovation, collaboration, and community engagement.
Why Ferguson?
Nestled just outside of St. Louis, Ferguson, Missouri is a community rich in history and character, making it a wonderful place to live and work. From its vibrant arts scene to numerous parks and recreational facilities, Ferguson offers a welcoming environment with plenty of opportunities for outdoor activities. Enjoy a cost of living lower than the national average, and discover why Ferguson is a hidden gem in the heart of Missouri.
How to Apply
If you are a passionate digital marketer who thrives in a creative environment and has a strong desire to make a difference in a leading company, we would love to hear from you! To apply for the position of Digital Content Strategist at Amazon, please submit your resume and a cover letter detailing your relevant experience and your vision for the future of digital content.
Join Us
Take the next step in your career and join a team that values your creativity and strategic thought. At Amazon, your contributions will directly impact how we connect with our customers worldwide.